To ensure quality of customer service, gold collateral / asset quality Process adherence, there by achieving growth the objectives of the organization. 1. Customer service - TAT for servicing a client, 2. Client retention to reduce attrition, 3. Cross sell and upsell apart from GL, other products as decided from time to time. 4. Generate references from existing clients. Key Performance Areas (a) To conduct valuation and verification of gold ornaments with respect to weight, purity Detect spurious, low purity gold and frauds to mitigate the risk. (b) Ensure that proper KYC and other prescribed documentation process is followed before and after the disbursement of loan (c) Adhere the Policy, Process other guidelines of the bank. Improve the existing process to overcome the probable risk. (d) Maintaining the TAT in the timely disbursement of Gold loan. (e) Retention of customers / portfolio by meaningful engagement time to time. (f) Secure safe room operations, security measures

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