Accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention.Lead the brand development for the brand across identity design, concept development and positioning.Responsible for launching the brand and increasing the awareness through advertising, brand led innovations and other actions. Build and sustain the mental availability of the brand leading to higher recall and consideration at the moment of purchase.Responsible for building the market share for the portfolio of brands and sustain the growth through brand and marketing interventions consistently by building compelling propositions for the customer.Increase the brand retention and repeat rates through a superlative brand experience and non\-linear growth initiatives in collaboration with the category, revenue and teams.Responsible for leading the consumer research \(quant and qual\) on a regular basis to mine actionable insights across portfolio, behavior, pack

Selected employee 's day\-to\-day responsibilities will include\:1. Work on getting in touch with the customers2. Work on discussing our marketing plans3. Working on closing business deals and following up with the customers. Pitampura, New Delhi

We are looking for a talented Marketing Executive to undertake marketing projects for the benefit of our company. You will organize creative campaigns and promotional events that can make a difference for our company s success according to trends and customer requirements.The ideal candidate will be passionate for the art of marketing and will have an abundance of ideas for building efficient strategies. He/she must bring forth a strong arsenal of techniques and methods to promote our products, services and public image.The goal is to reach out to the market and cultivate the customer s interest in our products and services in ways that strengthen our reputation and facilitate our continuous growth.Responsibilities and DutiesConceive and develop efficient and intuitive marketing strategiesOrganize and oversee advertising/communication campaigns \(social media, TV etc.\), exhibitions and promotional eventsConduct market research and analysis to evaluate trends, brand awareness and compe

ResponsibilitiesPlan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaignsDesign, build and maintain our social media presenceMeasure and report performance of all digital marketing campaigns, and assess against goals \(ROI and KPIs\)Identify trends and insights, and optimize spend and performance based on the insightsBrainstorm new and creative growth strategiesPlan, execute, and measure experiments and conversion testsCollaborate with internal teams to create landing pages and optimize user experienceUtilize strong analytical ability to evaluate end\-to\-end customer experience across multiple channels and customer touch pointsInstrument conversion points and optimize user funnelsCollaborate with agencies and other vendor partnersEvaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate Bengaluru, Bangalore Urban

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